Blog
Explore the latest from Eyes by Erica through beauty tips, industry insights, trends, updates, and behind the scenes content. The blog is designed to keep you informed, inspired, and connected with everything happening within the brand and beauty world.
Scaling Without Snapping: How to Grow a Business That Doesn’t Break You
Growth isn’t a straight line. It’s messy, thrilling, and sometimes flat-out overwhelming. One month, you’re riding high on record sales. The next, you’re firefighting the
How to Nail the Perfect Date Night Makeup Look: Tips and Tricks
Date night is the perfect opportunity for anyone to get all dolled up and put on their best looks. If you want to impress your
How to Nail the Perfect Valentine’s Makeup Look: Tips and Tricks
Like any special day, we want to look our best, and Valentine’s Day is as perfect excuse as any other to get dolled up and
Lit Life Wedding Chat: Dallas Makeup Artist Eyes by Erica
Hi guys! I’m back today with another installment of “Lit Life Wedding Chat”, featuring MUA Eyes By Erica. Check out our interview below and learn
FEATURED: Life and Work with Erica Smith
We were recently featured in an article by Voyage Dallas Magazine. Below is a short snippet from that interview. To read the full interview please
VoyageDallas: Meet Erica Smith of Eyes By Erica in Plano
Erica is a fresh, vibrant make-up artist from Kansas City, Missouri, that currently resides in Dallas, Texas. Erica has countless years of experience in the
Don’t Be Afraid to Say NO
Do you really need that new Urban Decay Naked eyeshadow palette, or that new nude lipstick that looks the same as the other 50 nude
Let Your Skin Breathe!
Listen up makeup enthusiasts, I’m going to share with you one of my biggest makeup secrets! Allow your skin a break and lay off the makeup for a while! I know you love a good beat face; but honey, STEP away from the brushes, bronzer and blush!
Eyesbyerica favorite makeup tips and products!
Everyone knows my obsession with all things makeup, beauty and cosmetics! So for my birthday month, I want to share with the world some of my top 11 beauty tips and favorite products.
Clean Your Makeup Brushes!
My makeup brushes are literally like my children! And I take care of them as such, my precious commodities. I only use the best brush
EyesByErica’s Guide to Hiring a Makeup Artist
EyesByErica’s guide to hiring a makeup artist Are you getting married? Are you having a baby? Is it your birthday? Or you are just looking
EyesByErica’s Top Foundation Picks
Great skin is the major key to amazing looking foundation! With so many foundation options on the market, choosing the right foundation can be difficult for many makeup consumers!
Eyesbyerica’s Guide to Highlighting and Contouring
Highlighting and Contouring is one of the biggest, most talked about makeup technique in the beauty industry, currently! In this blog post, I will provide
EyesbyErica’s Guide to Perfect Skin
EyesByErica’s guide to Perfect Skin Step 1: Makeup Remover It is extremely important to properly remove your makeup every single day to prevent breakouts and
Guide to the Perfect Red Lip
EyesByErica’s Guide to the Perfect Red Lip Just in time for Valentine’s Day, I will show you have to achieve the perfect red lip! Smile!
“All About Eyes” – How to Make My Eyes Pop!
“All about Eyes” – How to make my eyes POP! As a makeup artist, my clients always tell me the same thing; “I want to
Let’s talk about Eyebrows!
Let’s talk about Eyebrows! So you want to learn how to tackle your eyebrows??? Well, great! So do millions of other makeup lovers across the
What is Beauty?
What is Beauty? A few weeks, I was asked to speak to a group of teenage girls about balanced beauty and makeup. And the opening
Makeup Artist
So you want to be a makeup artist? Well, great!!! Join the gang, of beauty glamazons, beat faced dragons, slay makers and red lipstick hoarders!
Dallas Makeup Artist
Dallas Makeup Artist Erica Smith is a fresh, vibrant Dallas makeup artist from Kansas City, Missouri. She currently resides in Dallas, Texas. Erica has countless
